Axe-throwing spot with lumberjack theme hacks into Dallas-Fort Worth

Duck and cover, there’s one more ax spot aimed at Dallas-Fort Worth: Called FlanneljaxIt is a Minnesota chain that is opening its first Texas location in Roanoke.

According to a publication, it will open in spring 2021 under the number 121 US-377, No. 103, in a former sushi-hibachi restaurant in the Tokyo Steakhouse.

Flanneljax’s comes to town through local entrepreneurs Cyndy Brown and Ryan Fuller, who signed a deal to bring the concept to Denton County.

“After visiting the FlannelJax facility in St. Paul, Minnesota, Cyndy and I knew we had to take the concept to Texas,” Fuller said in a statement. “We spent about 2 hours throwing axes into the facility and while admittedly we were pretty bad, we had a great time.”

“Regardless of experience or athleticism, FlannelJax is fun for everyone,” he says.

Fuller and Brown come from the human resource world. The press release said the background will give them an understanding of “the importance of building relationships and driving teamwork and camaraderie in corporate life as well as in personal interactions.”

Ax throwing has become a trend in recent years. It’s a good change of pace for corporate groups, networking events, customer recognition activities, and going out with friends or family. No mention of the first appointment. Maybe it’s risky for a first date.

In addition to a variety of ax throwing games, Flanneljax’s also offers other lumberjack sports such as crosscut sawing and thump the stump. It sounds like fun for everyone except the wood. Neither of these ax-throwing places ever mentions what happens to the wood.

FlannelJax’s takes the safety of its guests very seriously, right down to hiring a specialized design office that takes safety and ergonomics into account, and ensures that no one is ever on the way of a flying ax. Customers also receive guidance from “lumberjacks,” also known as lane coaches.

FlannelJax’s – which really needs to be without the apostrophes and just be “Flanneljax” – opened its first office in St. Paul, Minnesota, in 2018 and has since opened locations in Wisconsin and Michigan. Roanoke and Seattle are on the books for 2021.

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